E-commerce to drive temp staffing

The e-commerce sector is hiring temporary staff in large numbers ahead of the festive season. It will be one of the key sectors driving temporary staffing in the second half of the year.

“E-commerce will be one of the key drivers of flexi-st­affing and is expected to hire around 75,000 people this festive season, which will be 12-15 per cent increase in last year’s numbers. The customer base has grown over last year and hence the demand for manpower will be higher,” said Suchita Dutta, executive director of Indian Staffing Federation.

Amazon is creating over 22,000 temporary jobs to handle increased business in its fulfillment and sorting centres, delivery stations and customer service sites. These positions have been created in Mumbai, Delhi, Hyderabad, Chennai, Bangalore, Ahmedabad as well as some of the smaller cities.

“To provide a seamless shopping experience, we are enhancing our teams with 2 times the number of associates working in Amazon fulfillment network and customer service sites,” said Akhil Saxena, vice-president – India Customer Fulfillment, Amazon India.

Over 22,000 seasonal associates will help Amazon in augmenting capabilities to serve customers better and enable it deliver high customer experience, Saxena said. Amazon has 41 fulfillment centres, 15 sort centres and 150 delivery stati­o­ns to help pick, pack, ship and deliver customers’ orders. It has 13 customer se­r­v­ice sites across 12 cities and provides voice support to cu­s­tomers in Kannada, En­gl­i­sh, Hindi, Tamil and Telugu.

In e-commerce, the temporary jobs largely pertain to areas like procurement, deli­very and technology support, said Dutta. While flexi-staf­f­ing accounts for 2.8 per cent of jobs across sectors, it’s hi­g­her in e-commerce at 8.01 per cent. This usually goes up during the festive season.

According to Lohit Bhatia, business head, Ikya Hu­man Capital Solutions, after the recent churn and lay-offs in the e-commerce spa­ce, the demand for flexi-sta­ffing has increased. E-commerce firms don’t want to retain staff all round the year. Instead they hire people during the peak season sales. The contract periods also have become shorter.